SFN Member Florists
Floristry is an unregulated industry.
Bogus sustainability claims and greenwashing are widespread.
And some flowers come with an enormous environmental footprint.
But there is one group who is serious about sustainability: SFN Member Florists.
What’s so special about SFN Member Florists?
SFN Member Florists go beyond marketing claims and do the hard work.
They are part of an independently-accredited, evidence-based professional sustainability training program.
And they have pledged to help transform floristry for a sustainable future.
If you are a flower lover seeking a more sustainable purchase, SFN Member Florists have the skills and knowledge to reduce their environmental impact, tackle equity issues through supply chains, and participate in the circular economy.
Find an SFN Member Florist, look for the badge.
Be sure to check out our SFN Member Directory where you can find a florist in your area. Just remember, different florists offer different services (e.g. retail, weddings, funerals) — so make sure the florist you contact offers the services you want.
How do I become an SFN Member Florist?
Becoming an SFN Member Florist is free and open to individual florists who:
- complete Foundation in Sustainable Floristry
- commit to the Sustainable Floristry Pledge.
For more information, go to Membership Program
